Roger Federer has ruled the tennis world with style and elegance. He is known for his skill and sportsmanship on the court. However, he’s not a perfectionist in just about everything. Elmo is the king of the alphabet world, and we are all part of it. The beloved Sesame Street character is now teaming up with Federer in a fun new ad.
The ad, created for On, will air on Super Bowl Sunday. In the clip, Elmo playfully questions Federer about the branding on his On shoes. He respectfully calls him “Mr. Roger Federer” but seems unsure about his answer. Elmo is seen teasing the Swiss Maestro on the initials of the ON brand, referring to them as ‘QC’ instead of ‘ON’.
Federer is not new when it comes to being at the center of attention regarding brands. He was a long-term ambassador of Nike before parting ways with the brand in 2018. Then, he committed to…
