Shaquille O’Neal with BeatBox, the Texas-based, fruit-flavored alcoholic beverage brand he joined as both investor and “teammate.” [Photo: Beatbox]
“Whatever Mark is investing in, I’m investing in.”
Shaquille O’Neal
NBA legend, entrepreneur, and investor
… on following Mark Cuban’s lead into BeatBox, via People Magazine
When Mark Cuban calls with an idea, Shaq listens.
Shaquille O’Neal recently backed BeatBox as an investor and brand partner, a move he discussed in a recent interview with People. The ready-to-drink beverage company drew national attention when Cuban invested $1 million in it on Shark Tank in 2014, one of the show’s largest deals at the time.
The retired NBA star first spotted the portable alcoholic punch at concerts and DJ gigs. “I thought it was Capri Sun,” he…