How the GDPR Reshaped Europe’s Digital Economy | Leeds School of Business
Scott Shriver: Modern websites thrive on personal data. It powers analytics, marketing and personalization. But in 2018, the European Union’s General Data Protection Regulation, or GDPR, changed the rules. Its goal? Protect consumer privacy by limiting how firms collect and use personal data. So what happened when privacy regulation met the digital economy? My name […]









