Apple has just announced Apple Business, an all-new platform designed for businesses. Crucially, it consolidates several of Apple’s previous business offerings, such as Apple Business Essentials and Apple Business Manager, under a single platform.
At a high level, the new platform gives businesses the ability to manage devices, employee communications, and customer engagement. An administrator can now easily do all of this using a single service, as opposed to having to hop around different services, as was the case in the past.
Susan Prescott, Apple’s vice president of Enterprise and Education Marketing, said:
Apple Business is a significant leap forward in our decades-long commitment to helping companies of all sizes leverage the power of Apple products and services to run and grow. We’ve unified Apple’s strongest business offerings into one simple, secure platform, delivering…
