Dec 3 (Reuters) – Memory chipmaker Micron Technology (MU.O), opens new tab said on Wednesday it will exit its consumer business, as it doubles down on advanced memory chips used in artificial intelligence data centers amid a global supply shortage of the essential semiconductors.
Shares of the company were down 2.6% in afternoon trading.
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Micron’s move to dissolve its consumer business comes against a backdrop of worldwide strain in memory supply chains, with tight availability of semiconductors ranging from flash chips used in smartphones to advanced high-bandwidth memory, or HBM, employed in AI data centers.
It will halt the sale of the “Crucial” unit’s consumer-branded products at retailers, e-tailers and distributors worldwide, but will continue product shipments through the consumer channel until February 2026, Micron said.
This consumer memory unit is not an important…