Tech giant Apple announced a USD 80 million investment in reforestation projects targeting Brazil’s Atlantic Forest biome, drawing attention to the company’s environmental sustainability agenda. Teaming up with the Taiwan Semiconductor Manufacturing Company (TSMC) and Japanese component supplier Murata, Apple has promised to restore degraded lands and combat climate change in one of the world’s most biodiverse ecosystems.
The Atlantic Forest has lost an estimated 80 percent of its original cover due to deforestation and agricultural expansion. There are an estimated 5,000 tree species in the biome, two-thirds of which are threatened with extinction. As such, work to protect and restore the Atlantic Forest is not only crucial for carbon sequestration but also for preserving unique plant and animal species found nowhere else on the planet.
Apple’s initial focus will be on…