Even when customers know what’s inside their online orders, there’s still an opportunity to give them a memorable unboxing experience.
Small business owners can add unique and carefully designed packaging materials—such as logo-branded tissue paper or brand-aligned colored packing tape—throughout the shipping and fulfillment process.
From cardboard types to typeface to the content on your inserts, elements of the brand packaging you choose can contribute information, influence sales, boost customer loyalty, and support your marketing. Thoughtful packaging adds product value and encourages retailers to stock your products.
What kind of packaging will best introduce your new business to the world? Here are some tried-and-true product packaging ideas to get started.
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